How Upgrade’s Office Fruit Program Helped Boost Its Workplace Culture
- By Lex Flamm
- Last Updated On
- Reading Time: 2 mins.

Can an office fruit program really change the mood of your whole workplace? Ashley Hart, vice president of human resources at Upgrade, says she saw it happen at Upgrade HQ.
“Walking into the office and seeing colorful baskets of fresh office fruit instantly sets a positive tone,” she said. “It shows our people that we care about their wellbeing.”
Upgrade’s three-story office in San Francisco has multiple kitchens that serve more than 200 employees every day. And for them, The FruitGuys’ office fruit deliveries have become an unexpectedly powerful employee engagement booster.

The Benefits of Fresh Fruit at Work: Upgrade’s Story
Upgrade has seen a real difference in the company’s office culture since adding an office fruit program. Its workplace team said they’ve noticed:
- Healthier snacking habits
- More energized employees
- More opportunities for peer-to-peer connection
- Stronger coworker relationships
- Increased motivation to work in the office
“[The fruit] supports healthier routines, but it also creates informal interactions that strengthen relationships across the team,” Ashley said. “We often see employees gathering around the baskets and starting conversations they might not otherwise have. It’s a small touch, but it makes the office feel more welcoming and worth the trip.”
Behind the Scenes of Upgrade’s Office Fruit Program
Upgrade’s employees enjoy their fresh fruit everywhere: at their desks, in conference rooms, and especially in the kitchen. The FruitGuys delivers Staples Mixes and bulk bananas to Upgrade HQ twice a week in partnership with Crafty, the national workplace food and beverage provider that manages Upgrade’s broader pantry program through its centralized platform. The mixes include office favorites like apples, oranges, and mandarins in multiple varieties to keep the Upgrade team’s options fresh and their workplace vibrant.

Ready to Boost Your Office Culture with Fresh Fruit?
Upgrade’s story is a great reminder of all of the benefits fresh fruit can bring, from the energy to combat the 2 p.m. slump and better mental and physical health to the incentive to return to the office. We’re so grateful the company chose The FruitGuys as a partner!
To find out what a corporate fruit delivery service could do for your team, just tell us a bit about your workplace. We’ll share our recommendations and work with you to design a flexible office fruit program that fits your budget and brings some extra positivity to the workday.

This story is adapted from a customer spotlight originally published by Crafty, a leading national office pantry provider that partners with organizations and best-in-class food partners like The FruitGuys to deliver thoughtfully curated workplace food and beverage programs.