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I’m visiting a client in Nashville, Tennessee, and my contact is leading me through a maze of hallways in their office building. We turn one last corner and come face-to-face with a door set into a glass wall. Beyond it, I see green plants and blue sky: It’s a rooftop garden! The lovely space is full of bushes, trees, and
Walking through the grocery store or hunting through food delivery options online can feel a bit like swimming in alphabet soup. There’s so much terminology floating around in ads and messages, especially when it comes to buying things like fresh fruit: green, eco-friendly, sustainable, organic, and regenerative, just to name a few! Here at The FruitGuys, customers often ask us
I’m washing dishes in the kitchen when I hear an odd sound from the bathroom: Screeeeeech. The noise pauses, then—BANG! Something heavy hits the floor. I freeze, but I don’t hear any tears or wailing. So I dry my hands and walk calmly across our apartment to the bathroom. When I peek inside, I see our five-year-old son climbing down
“Hey, Fruit Lady,” the man sitting in the row behind me whispers, “Hey, Fruit Lady, what is this?” I peer back over my shoulder to see him holding up a piece of The FruitGuys’ fruit he just peeled. It’s some kind of citrus, and I can see curls of dark orange skin in his lap. He peels apart sections of
This Friday is Employee Appreciation Day. To me, Employee Appreciation Day is a lot like Valentine’s Day—they’re both reminders of things we should be doing all year long. If you’re already showing appreciation and love to keep your spouse happy or boost engagement and retention on your team, then the holidays are kind of unnecessary. But I like the reminder
This past weekend, my wife and I sat down to review my upcoming work travel. I winced as I told her that I might need to extend my next trip for another night because of an extra meeting. She looked at me thoughtfully and said, “Let go of the guilt, and do what you need to do.” I think I
Happy Black History Month! At The FruitGuys, we always try to honor this special month by celebrating the Black-owned snack brands and farms that we partner with. But we also believe in supporting the Black community year-round, because just like it took more than one march to build the Civil Rights Movement, it will take more than one month of effort per year
A few years back, in that post-COVID time when people were starting to meet in person again but many workers were still at home, I visited one of our clients in New York. I remember asking her how many people were in the office, and she shared that it was still very light. Then, I asked how often she and
Let’s play a game. Every week, The FruitGuys donates fresh fruit, veggies, and snacks to feed people in need across the country. It’s not a big percentage of what we deliver, but it really adds up. So, how much do you think we donated in 2025? In 2025, The FruitGuys donated enough food to feed people in… 15 sold-out NFL
Today, I helped give a tour of The FruitGuys’ South San Francisco facility along with Nicole, our operations manager. She stopped beside a big case of oranges, grabbed one, and pulled out her refractometer to demonstrate how we test a fruit’s Brix. Meet Brix: A Shortcut to the Sweetest Fruit Brix is a measurement of the sugar content in a
As I write this, I’m peeling a small Kishu mandarin in my sister’s kitchen in Montana. We just arrived from California, and I brought these sweet little citrus fruits with me. There isn’t much local fruit available here right now (no surprise, since it’s currently 19 degrees), so I thought I’d bring my family something fun and fresh from home.
Science has told us for years that fruits and vegetables are two of the healthiest things we can eat. So, when I opened up my news apps last week, I was happy to see that the federal government’s new food pyramid puts them on top! New Federal Guidance on What to Eat On January 7, the government released the newest version of
As my youngest son leans over the open fruit box, his face scrunches up. He’s trying to hold one eye shut and use the other to peer through his magnifying glass. “What are you finding me, love?” I ask. “Lots of orange juice!” he replies. He’s in full fruit detective mode, leaning over our family’s box from The FruitGuys and
“If you want to have a lucky New Year, I think you should add grapes to the menu,” my friend says. I’ve just told her about our family’s usual New Year’s Eve spread of light appetizers and munchies. “Grapes?” I ask. “Why?” Grapes for Good Luck Grapes are totally appropriate for a charcuterie board, but I’ve never heard them described
My family isn’t great about sending holiday cards. One year, we made a Valentine’s Day card instead because we were just that late to the party! But I do love receiving them, and one of my December jobs is swapping new cards in for old ones in the collage that covers our pantry door year-round. The Story Behind Our Card
I’m in the cockpit of a giant plane flying through a thunderstorm. I peer through the clouds and—SPLAT! A cupcake falls from the sky and smashes against the windscreen. Then—BAM! A chocolate chip cookie bounces off the wing. A second later, it’s raining calendars and lunchboxes, and my plane is spiraling out of control, like I’m stuck in an outtake
Before we get into my top winter citrus picks, I have a quick trivia question for you: When was the last time that San Francisco had an actual snowstorm? Was it… A) 1951 B) 1962 C) 1976 D) 1980 The answer is… drumroll please… 1976! I wasn’t here to see it, but enough snow fell to turn the hills white.
I’m working in The FruitGuys’ office today, but my mind keeps straying to the work trip I have planned for next week. More specifically, I’m thinking about the grab-and-go office snacks I’ll sneak into my purse before I leave. (Can you tell I’m writing this just before lunchtime?) I always like to pick out a few of my favorite snacks
It’s dinner time on a Tuesday in September, and we’re starting a new family tradition: sharing something we’re grateful for before we eat. Our five-year-old wants to go first. “I’ll start, I’ll start!” he says. He pauses for effect, then declares, “I’m grateful for poo-poo and butts!” Our nine-year-old cracks up, and my wife and I try not to smirk.
It’s 12:15 p.m. on a Thursday, and I’m glued to my computer screen. I’m not answering an email or writing a presentation. Instead, I’m in a virtual chatroom with a handful of other FruitGuys employees, and we’re brainstorming answers to the question, “What’s a bird, other than a turkey, that you can eat on Thanksgiving?” Quail? Duck? Goose? My eldest
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