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Incoming Tariffs and Food Prices: What You Should Know

What’s in a Name?

Labeling Claims Cause Confusion in “Natural” Market Natural. Sustainable. Organic. Beneficial. Whole grain. Gluten-free. Cage-free. GMO-Free. Local. Consumers are constantly enticed by labeling on products that promise a level of health for themselves and the environment, often paying a premium for them. But what do these words really mean? And is anyone watching for truth in advertising? The Food and

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GMO Labeling Initiative

The FruitGuys supports California’s Prop 37, the “Right to Know” GMO (genetically modified organism) labeling initiative. This issue is important to Americans everywhere, not just in California. Yes On 37—Why? We believe in transparency. Labeling GMO products and allowing consumers and companies to choose whether or not to use them is core to our belief in consumer choice. While The

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Are You Eating GMO Foods?

Food labels can be a consumer conundrum for health-conscious shoppers trying to steer clear of sugar, saturated fat, and foods packed with preservatives. If you buy your groceries in California, you may soon have one more label to interpret. Should California’s Proposition 37 pass on November 6, most food containing genetically modified ingredients would require labels, putting the state on

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What’s the Difference Between a “Hybrid” Fruit and a “GMO?”

Q: What is a GMO? A: A GMO, or Genetically Modified Organism, has had its DNA altered via genetic engineering to make it more disease, pest, or chemical resistant, or to include desirable characteristics such as size, color, enhanced nutrition, or stability (shelf life). GMO produce might include things such as tomatoes that have been genetically altered to stay firm,

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Myth Buster

By Chris Mittelstaedt On May 12th, 2007, the kids are still awake. My daughter has a quizzical look on her face as she skeptically slides her freshly-lost tooth under her pillow in a legal-sized envelope. “Papa,” she asks in a way that tells me I’m in trouble. “Are you the tooth fairy?” I’ve been waiting for this question for a

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